NFCU “Why we Need a Blog” Presentation

Navy Federal had no blog, but had a very popular social media presence so a blog was a natural progression. After a needs analysis was conducted and a great deal of research a presentation was put together and given to the management team. It was enthusiastically adopted and production was begun. I played a central role in all of that and gave the presentation to the CEO and the rest of the management team at NFCU.

Click here for the PDF: 9th_blog_pitch